Premium Pouch Global – H1 Business Review

Premium Pouch Global is experiencing unprecedented growth in Finland’s nicotine pouch market, with a rapid increase in market share positioning us as one of the industry leaders. Demand for our products continues to grow both in retail and online channels, strengthening our presence in the region. This remarkable growth highlights the effectiveness of our strategy, which focuses on product quality, customer satisfaction, and targeted market expansion.

Additionally, the strategy we set earlier this year is ongoing exactly as planned. We have recently embarked on an expansion into Sweden, and the results have been outstanding. The Swedish launch has been met with great results, driving strong initial sales and growing brand awareness. This successful market entry marks the beginning of a broader expansion strategy that promises further growth in the region.

During the early part of 2024, we have experienced a significant surge in demand across Europe, reinforcing our confidence that our service-driven strategy is delivering results. Our current focus is on strengthening what we already do best, with the goal of further increasing our market share and sales percentage across the European region.

For a detailed look at our growth and the key numbers behind this success, download our full business review and discover how we are shaping the future of the nicotine pouch industry in Nordics and rest of Europe.