H2/2024 Business review

2024/H2 Business Review – A Look Behind the Scenes of our growth


The second half of 2024 marked a strong phase of growth, focus, and internal sharpening for Premium Pouch Global. From scaling distribution to expanding our footprint across markets, we made bold moves — while also tightening operations to stay fast and efficient.

In this business review, we break down the key figures, share honest insights into what worked (and what didn’t), and outline what’s next on our path to becoming Europe’s most exciting nicotine pouch company.

Whether you’re a partner, reseller, or just curious about how we’re building this rocket ship — this short report gives you a transparent snapshot of what’s really going on under the hood.

Download the full Business Review as PDF